The most obvious fraud of the month

These days we’re observing a spike of IVT traffic from many sources and the most surprising thing is that it’s an obvious fraud but it continue circulating in the market.

The traffic has a specific sign: all bid requests happen on devices with user agents of only 3 devices:

  • Huawei Nexus 6P
  • HTC M9px
  • Sony G8231

More than that the impressions are distributed among those devices in an equal proportions, so if you have 90,000 impressions you see 30,000 for each device.

Obviously it can’t be organic traffic. ImpScore detected it by multiple signs but this fact is an additional evidence available to everyone.

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Good luck!